The North Face x Incu retail

The North Face x Incu retail

The North Face x Incu retail

a very outdoorsy build with hand-made, rutted, tree-root inspired window surrounds + moss accents for external signage and display hardware

completed

April 2024

services

Build

Installs

contributors

build + install by

photography + video by

concept + design by

vibes

factory floor with retail construction for window display

builder in red beanie constructing retail window displays in factory

retail window displays with fake grass being constructed with a silicone gun

two builders in a factory installing grass like texture to retail window displays

chicken wire mesh laid over wooden structure to lay grass like texture across for retail window display

large wooden structure with chicken wire and foam as the base for grass like texture to be adhered to surface

the north face store display at incu in chadstone melbourne

incu store chadstone main entrance with grass like texture installed on lettering

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